1. ORDER MANAGEMENT
> selleing partner can use the tools in their seller account to:

• create MCF shipments to amazon
• submit orders for amazon to fill
• offer customers one-and-two-day delivery options

2. FULFILLMENT

> with MCF, amazon stores a selling partner's inventory i our fulfillment centers.
> when an items on the selling partner's own site, or on another e-commerce site, amazon picks, packs, and ships then to customers 
> like with FBA orders, selling partners are eligible for reimbursement on MCF orders if the order is determined to have been lost or damaged

3. CUSTOMER SERVICE
> the selling partner is responsible for providing customer service for multi-channel fulfillment (MCF) order
> this includes handling order-status inquiries, customer returns, and reimbursement

4. CUSTOMER RETURNS/REFUNDS
> selling partners can choose to have returns sent back to them or back to amazon fulfillment centers and returned to their inventory